Cerewro for marketing videos: scripts, storyboards and AI video prompts

Cerewro generates all pre-production material for a marketing video: narrated script, scene-by-scene storyboard, prompts for AI video generators (Sora, Runway, Kling) and soundtrack description.

Video production pipeline with Cerewro

  1. Brief: describe the product, target audience and key message
  2. Script: Cerewro generates the narrated text with timing per scene
  3. Storyboard: visual description of each scene with camera directions
  4. AI video prompts: instructions for Sora, Runway or Kling
  5. Music: soundtrack and sound effects description
Generate complete 60s video script
Create a 60-second YouTube video script for our project management app. Audience: project managers in mid-size companies. Tone: professional but dynamic. Include: problem (10s), solution (20s), key features (20s), CTA (10s)

Video formats by platform

PlatformIdeal durationRatioRecommended hook
TikTok15-30 seconds9:16Question or impactful statement in the first second
Instagram Reels30-60 seconds9:16Visual impact without text in first 3 seconds
YouTube ShortsMax 60 seconds9:16Video value in the first 5 seconds
YouTube7-15 minutes16:9Promise + preview of best content
LinkedIn1-2 minutes16:9 or 1:1Surprising stat or professional question